I, Nayana

Best Freelance digital marketer in kerala

Passionate Digital Marketer with an Eye for Results

About Me

"I am a dedicated Best freelance digital marketer with a strong foundation in civil engineering offering website development, SEO,PPC & Content Marketing- helping brands grow online effectively bringing analytical thinking and precision into creative marketing strategies. My unique blend of technical expertise and marketing skills helps me craft data-driven campaigns that deliver measurable results, enhance brand visibility, and foster meaningful customer engagement across digital platforms."

    • Name

      Nayana Varghese

    • Address

      Plamoottil House Parumala, Thiruvalla Kerala

    • Degree

      Bachelor Of Technology

    • Freelance

      Available

    • Name

      Nayana Varghese

    • Email

      info@nayanav,com

    • Phone

      +91 9496737191

  • Deeper Skillset

    "Equipped with in-depth expertise in SEO, SEM, content creation, social media strategy, email marketing, and web analytics. Skilled in crafting targeted, data-driven campaigns that boost brand visibility, engage audiences, and drive conversions, while leveraging creative problem-solving and analytical thinking to achieve measurable, sustainable business growth."

  • Creative Work

    "Demonstrated creativity in designing engaging social media campaigns, compelling ad copies, and visually appealing content. Skilled at blending storytelling with data insights to craft unique brand messages, boost audience interaction, and create impactful digital experiences that leave a lasting impression and drive measurable business results."

  • Strong Dedication

    "Driven by a passion for delivering exceptional digital marketing results, I consistently commit to learning emerging trends, refining strategies, and exceeding expectations. Dedicated to building impactful brand presence, fostering client trust, and achieving measurable success through a combination of creativity, persistence, and results-oriented execution."

What I Do for My Clients

  • Website Development

    "Skilled in creating responsive, user-friendly websites with clean design and optimized performance. Proficient in HTML, CSS, JavaScript, and WordPress, delivering functional, visually appealing digital experiences tailored to client needs."

  • Search Engine Optimization (S.E.O)

    "Expert in optimizing websites for search engines through keyword research, on-page and off-page strategies, and performance tracking, driving higher rankings, organic traffic growth, and improved online visibility for brands."

  • Digital Marketing

    "Expert in leveraging online platforms to promote brands through SEO, social media, content marketing, and paid ads, creating impactful strategies that boost visibility, engage audiences, and drive measurable results."

  • Content Marketing

    "Skilled in crafting engaging, audience-focused content that aligns with brand voice and goals. Experienced in blogs, social media posts, videos, and campaigns that drive traffic, build trust, and boost conversions."

  • Pay-Per-Click Advertising (PPC)

    "Experienced in creating and managing targeted PPC campaigns on Google Ads, Meta Ads, and LinkedIn Ads, optimizing ad spend to drive qualified traffic, generate leads, and maximize return on investment."

  • Social Media Marketing(S.M.M)

    "Skilled in developing and executing social media strategies that boost brand presence, engage audiences, and drive conversions through creative content, targeted campaigns, and performance analysis across multiple platforms."

"Crafting Impact with the Right Resources"

Google Ads 80%
Hubspot 88%
Canva 90%
Meta Business Suite 85%
Mailchimp 85%
Shopify 95%

Professional Journey & Education

Experience

  • Construction Administrator(2019 - 2022)

    Grandiose Architects, Kerala

    Oversees contracts, coordinates teams, ensures compliance, manages documentation, resolves issues, and monitors project progress for successful completion.

  • Site Engineer(2022 - 2023)

    Edathill P.C.C, Kerala

    Oversees construction activities, ensures quality and safety, manages resources, coordinates teams, and maintains project timelines and specifications.

  • Digital Marketing Intern(2025)

    Epic Ventures ,(U.A.E)

    Created content, managing social media, assisting in SEO, tracking campaigns, and analyzing marketing performance.

Education

  • Batchelor Of Technology(2014 - 2018)

    M.G University,Kerala

    ChatGPT said: Civil engineering course teaches design, construction, and maintenance of infrastructure like roads, bridges, buildings, and water systems

  • Diploma in Digital Marketing(2025)

    Skill Mount Academy, (U.A.E)

    GCC digital marketing promotes brands online through SEO, social media, content, and ads across Gulf countries.

  • Higher Secondary School(2012 - 2014)

    S.C.S School, Kerala

    Focused on subjects like Physics, Chemistry, Biology, and Mathematics, building a strong foundation for technical, medical, and research careers.

My Project Highlights

Aura jewels– Online store in Shopify Application

                                                                                                                         

Aura Jewels is a premium Shopify-based online jewellery store featuring handcrafted designs that blend tradition and modern elegance. The clean, responsive layout, intuitive navigation, and secure checkout offer a smooth shopping experience across all devices. Each piece reflects timeless craftsmanship, making Aura Jewels a trusted choice for jewellery lovers.

This website was designed and optimized by Nayana Varghese – the Best Freelance Digital Marketer in Kerala, ensuring strong SEO, fast performance, and a user-friendly structure.

 

Clickhive – Digital Marketing Brand 

                                                                                                                                                                                       

 As part of my digital marketing coursework, I conceptualized and designed Clickhive, a creative digital marketing brand. To showcase its identity and online presence, I developed a complete branding package, which included:

Brand Book – A detailed guide featuring logo design, typography, color palette, and brand voice.

Web Ad (Animated Banner) – A visually engaging animated banner designed for online advertising.

Instagram Post & Mockup – Social media creatives crafted to enhance engagement and brand visibility.

Short Social Media Video – A promotional video tailored for platforms like Instagram and Facebook to highlight Clickhive’s services.

This project demonstrates my ability to build a brand identity from scratch, design creative marketing assets, and adapt content for multiple digital platforms.

 

My Achievements

I was honored with the Best Employee of the Quarter award from june to august in 2021 at Grandiose Architects in recognition of my outstanding performance as a Civil Engineer in the role of Construction Administration. This achievement highlights my ability to effectively manage project documentation, coordinate with stakeholders, and ensure compliance with design and quality standards. Through dedication, attention to detail, and strong organizational skills, I contributed to the smooth execution of projects and timely delivery. This recognition reflects my commitment to excellence, teamwork, and adding value to the organization’s success.

Best Employee Nayana

Latest Blog Posts

  • In today’s digital-first world, a brand’s success no longer depends solely on traditional advertising. Instead, digital marketing has become the driving force behind visibility, engagement, and growth. From startups to global enterprises, every business can leverage digital strategies to connect with the right audience at the right time.

    Digital marketing goes beyond simply running ads. It’s about creating meaningful experiences—through content that educates, social media campaigns that engage, and search engine optimization that ensures a brand is found when customers need it most. Data-driven strategies also allow marketers to measure performance in real time, making campaigns smarter and more cost-effective.

    As a digital marketer, my passion lies in blending creativity with analytics. I focus on crafting campaigns that not only capture attention but also deliver measurable results. Whether it’s boosting brand awareness, increasing website traffic, or generating quality leads, my goal is to create strategies that help businesses grow sustainably in the competitive digital space.

    Digital marketing isn’t just about selling—it’s about storytelling, building trust, and creating lasting relationships. That’s the true power of the digital era.

     

  • The digital landscape is constantly evolving, and staying ahead means adapting to new technologies, platforms, and consumer behaviors. Businesses that embrace change are the ones that thrive in today’s competitive market.

    One of the biggest trends is the rise of AI-powered marketing tools. From chatbots that enhance customer service to advanced analytics that predict consumer behavior, AI is transforming how marketers connect with audiences.

    Another key trend is the growing importance of short-form video content. Platforms like Instagram Reels, TikTok, and YouTube Shorts have proven that snackable, creative videos can drive massive engagement and brand awareness.

    At the same time, personalization has become non-negotiable. Customers expect brands to deliver tailored content, offers, and experiences. Using data responsibly to create meaningful connections builds trust and loyalty.

    Lastly, voice search and conversational marketing are shaping how consumers discover information. Optimizing for voice queries and engaging customers in real-time are becoming essential strategies.

    As a digital marketer, I believe success lies in being proactive—adapting quickly, experimenting with new tools, and always keeping the customer at the center. By staying informed and innovative, brands can turn trends into opportunities for growth.

  • Marketing is no longer exclusive to billboards, commercials for television, or newspaper columns in the fast-paced digital age we live in today. Online, where competition is intense and attention spans are limited, is the main battleground. At this point, the function of a digital marketer becomes essential.

    A digital marketer is not just a promoter but a strategist, creator, and analyst who bridges the gap between brands and audiences. From crafting engaging content to running data-driven ad campaigns, the work revolves around understanding consumer behavior and delivering the right message at the right time.

    The adaptability of digital marketing is what makes it so lovely. Every project offers the chance to combine data with creativity, whether the goal is increasing sales with targeted advertisements, increasing brand awareness through social media, or improving visibility with SEO.

    Adaptability is essential in this constantly shifting environment. Overnight, trends change, algorithms advance, and customer demands increase. This dynamism is embraced by a successful digital marketer, who never stops learning, testing, and creating.

    Digital marketing is really about connecting, delivering stories, and establishing trust rather than about making sales. It’s about transforming clicks into dialogue, and dialogue into enduring connections.

Faq's

I track key performance indicators (KPIs) such as website traffic, engagement rate, lead generation, conversion rate, and ROI to evaluate and optimize each campaign’s performance.

Yes, I’ve worked with clients across various sectors including real estate, education, healthcare, and e-commerce. Each strategy is customized to match the target audience and goals of that specific business.

Results depend on the strategy — for example, SEO usually takes 2–3 months, while paid ads can show measurable results within days. I always set clear timelines based on your marketing goals.

Absolutely. I can create engaging content, manage posting schedules, respond to audience interactions, and run ad campaigns to grow your social media presence organically and through paid promotions.

"Endorsed by Guides and Companions"

Contact

I Want to Hear from You

  • Address

    Plamoottil House, Parumala (P.T.A) 689626, Kerala
  • Email

    info@nayanav.com
  • Phone

    +91 9496537191

    To Top